I'm a marketing strategist specialising in building powerful brands for the connected age. I've developed brand and marketing strategies for many of the world’s most admired companies, including Unilever, Google, Coca-Cola, Nestlé, and Diageo. 10 million people around the world have read my marketing books and guides, and I appear regularly on television and in the press to discuss brands and marketing strategy.
I'm the founder of Kepios, a marketing strategy consultancy. I'm also Regional Managing Partner for We Are Social in Asia, and Head of Asia-Pacific for Contagious’s consulting division, Insider. I was recently recognised as one of Asia’s Most Influential Digital Marketers by CMO Asia magazine, and I was featured in Campaign Asia’s '40 Under 40' honours list in 2014.
Outside of work, I'm a music producer and DJ, and I'm halfway through recording my first album. I also organise various social events, including tasting nights for the Singapore Whisky Society, as well as the hugely popular #SataySocial street-food event.