How to internet: read, get angry, start typing a response then take a breath, delete and move on.
Cum va ziceam, am vesti :) Link
I'm bombarded by articles and people who are complaining that FB is ruining their business because their posts no longer have the traction they used to. This blows my mind, this incredible lack of basic understanding of how online works, how companies work, how global companies work, how listed companies work and generally how businesses are run on both sides of the media fence. My most apt comparison is this: you run a successful bakery and you make your muffins that attract most customers using milk from a farm in the countryside. You have an agreement with the farmer that he will supply this milk at a certain date with some indication of storage and transport conditions. One day, the farmer gets married, has kids and decides he needs to make some more money to send this kids to school. He DOES NOT come to ask you for more money but starts feeding his cows more artificial type of nourishment because it gets them milking more and he can sell to more people. However, because of this change in feeding the milk starts having a different taste and your customers tell you your muffins are not as great as they used to be. So what you do is go to the farmer and tell him to divorce his wife and send his kids away so you can get the same kind of milk you were used to. !!!!! BTW, in the Facebook example you are not event charged money for the initial milk! So let me respond to all the people complaining about the changing milk. YOU DO NOT KNOW HOW TO RUN A BUSINESS. You have based your efforts on ONE platform that was FREE and you were not doing it because it was smart but because You Want Free but are unwilling to understand that free comes with consequences. That worked for a while and now that it does not and you are faced with the need to change the way you run your business, you attack the platform? Wake up! Learn to build a marketing plan that takes into account all the necessary media and then you will realize that running a business is not an accident but hard work. And that's all I had to say about that.
I find the dichotomy of every single thing turning "smart" and every single person acting stupid quite intriguing.
M-au intrebat si le-am zis Link