Welcome to the Klear Blog

Learn how to be successful at influencer marketing, get the latest industry news and trends, and learn influencer marketing best practices from Klear experts

The Sphere of Influence: How Clients, Agencies & Tech Can Collaborate for the Future

Marketing leaders from Boots, Red Havas and Klear, a Meltwater offering, share their hot take on the table stakes capabilities to differentiate and create a more collaborative approach in the model of the future.

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What Is an Influencer? Definition and How to Maximize Impact

Influencers are everywhere on social media, but exactly what is an influencer? Read now to take a deep dive into the specifics and how to partner with them.

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Micro-Influencers Show The Best ROI for Brand Partnerships

You don’t need expensive celebrity endorsements to leverage influencer marketing. Here’s why micro-influencers are better and how to go about connecting with them. 

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