Welcome to the Klear Blog

Get the latest industry news and trends, and learn influencer marketing best practices from Klear experts

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COVID_19

Should Your Brand Be On Instagram Live?

Think Instagram Live is right for your brand but not sure where to start. Here are some brands [...]

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Nike, Frye, and Barilla: Addressing Coronavirus Through Influencers

Curious what COVID-19 means for your influencer marketing strategy? Here are some lessons to [...]

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#WFH: 5 Ways To Manage Your Influencer Campaign While Working From Home

As many teams transition to remote, it’s important to understand how different tools can [...]

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Reports

More things we’ve learned from data

2019 State of Influencer Marketing Report: Instagram Trends

2019 was a big year for influencer marketing! Discover the biggest trends moving the industry, and prepare your 2020 [...]

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Report: 2019 Trends and Insights on Instagram Stories

There is no denying the popularity of Instagram Stories. Learn how marketers are incorporating [...]

Influencer Pods: Secret Communities For Becoming A Fake Influencer

Becoming a real influencer is not an easy game to play. Not everyone can organically build an [...]

How Much Do Influencers Charge?

How much should you pay influencers? We analyzed 2,500+ influencers worldwide to bring you an [...]

Klear Updates

More things happening on Klear

8 New Klear Features You Should Know About

From a TikTok integration to an upgraded YouTube search engine, discover how the newest features [...]

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The Influencer Payment Solution You’ve Been Waiting For

Learn how our new feature, Klear Pay, eliminates influencer payment barriers and friction, [...]

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6 Things People Love About Klear

From our award-winning influencer measurement technology to deep influencer insights, here are [...]

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Strategy

All Articles

Never Miss a Thing

TikTok Influencers 101: The Questions You’re Too Embarrassed To Ask

It’s time to get serious about TikTok. Yes, the app has been around for a while, but it’s definitely been getting more attention than ever. And, [...]

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8 New Klear Features You Should Know About

From a TikTok integration to an upgraded YouTube search engine, discover how the newest features on Klear can help you!

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Now Is The Time To Incorporate Diversity And Inclusivity Into Your Strategy

Addressing inequality in influencer marketing, and making conscious steps towards creating an industry of inclusion.

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Industry Update: Brands Take a Stand, IGTV Ads, and More

How will recent events curate your marketing strategy?

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A message from Klear employee Ashlie Garnett on Black Lives Matter

In the end, we will remember not the words of our enemies, but the silence of our friends.

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How to Plan Your 2020 Pride Influencer Campaign

Pride month is approaching. Parties may be cancelled but social is here to stay. That’s means it’s time to begin planning your Pride [...]

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Is Influencer Marketing Right For You? 4 Questions to Help You Decide

Guest Author, Alexa Drake, of G2, shares her insights on how to decide if an influencer partnership will benefit your brand goals.

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The Influencer Payment Solution You’ve Been Waiting For

Learn how our new feature, Klear Pay, eliminates influencer payment barriers and friction, enabling the direct transfer of funds and cutting down [...]

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A Conversation With Peter Shankman on Influencing Corporate Reputation

How long term engagement with influencers is helping major corporations shape their overall reputation