Klear Resources: Reports & Guides

Here you find an overview of all reports and guides that Klear offers. Check out our free resources and download them now:

Levelling Up Seasonal Influencer Marketing: Unleashing Consumer Insights in Retail

Seasonal events such as Christmas and other holidays present huge opportunities for marketers to push their brands. Yet as other brands also clamor for attention— and as markets become more competitive—cutting through the noise is getting increasingly harder. In a world of shorter attention spans, brands are going to be more reliant than ever on consumer insights to better understand their target audience and the triggers that will drive engagement amid that noise.

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Klear's Retail Holiday Calendar for Influencer Marketing Campaigns

Energize your influencer campaigns year round. Being an influencer marketing manager is hectic enough, which is why planning is your best friend. We all know the benefits of a comprehensive, forward-looking content calendar, but sometimes you just need a little inspiration. With Klear you can manage your holiday-themed influencer campaigns (and others) from beginning to end, which means you’re free to focus on doing your best work.

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The Total Economic Impact™ of the Klear Platform

Marketers often turn to an influencer marketing solution (IMS) when they want to make a transition from working sporadically with a few influencers to working on an ongoing basis with dozens or even thousands across global teams. Marketers are increasingly treating consumers as brand partners with long-term relationships, shared stories to tell, and open exchanges of value. Data to support consistent, accurate, influencer decisions while streamlining influencer management interactions has become critical. Klear commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying the Klear platform. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Klear on their organizations.

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