A5: Top-priority content is often the meatiest! Get it right, not rushed. Sometimes publication dates must shift to ensure quality. #cmworld
A1 Every content idea must pass the Relevance Test: does it align with what you’ve documented as “mission critical” to your buyers? #cmworld
Come on #RNC @GOP @Reince let’s be the innovators, let’s have a #BlazeDebate!
A8: Think audience first, content second and channels third #cmworld